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UniversalTypes™ supports real-time sales of construction products and materials and the online sales process between manufacturers, distributors and buyers. Developed and owned by ProMaterial, UniversalTypes is a high-performance sales solution that connects the construction ecosystem through common terms and alignment. UniversalTypes is unified and coded so that attributes can precisely describe construction materials. This allows an optimal and consistent product presentation while being searchable and made available in a variety of sales channels.  Manufacturers can optimally position their complete product portfolios in their own and third-party sales systems. Distributors offer their customers real product transparency and efficiency in the purchasing process.

Initially published in the bSDD as a publicly available specification, the language will be standardized and maintained for general use for the benefit of the industry.  Leading industry manufacturers of building and civil construction materials and associations are invited to engage in defining necessary UniversalTypes.

Christoph Dorn

Christoph Dorn

Managing Director of Knauf Group Central Europe and Chairman of the Management Board of Knauf Gips KG

"We consider UniversalTypes to be an essential component for the international digital distribution of our building materials and construction systems. UniversalTypes position our products online, which is a necessary and logical step for us in securing our digital market position."